CREATIVE DIRECTION
PHOTOSHOOT DESIGN
BRAND MESSAGING
WEBSITE COPYWRITING
MARY JEWETT MARKETING
Mary Jewett is not new to business. She’s successfully self-funded and grown two businesses organically. But by 2024 she was stretched. And while her social media management agency was busy, she wasn’t seeing the return on her hours. After supporting dozens of small businesses, one thing was clear: her clients were missing out on leads and revenue because they expected social media to be their complete marketing strategy. She came to me when she’d made the decision to expand and own her expertise under her own name. Unsure how—or if—this change in direction would work out, we engaged in a deeply personal and pivotal creative undertaking.
"You truly were my support through this entire process. mot only taking my thoughts and ideas and spelling them out in such a clear way, but also in endless Voxer messages, brainstorming, and sharing fears and excitement. I can’t thank you enough."
I managed the entire brand development process, making sure the storytelling, sales messaging, and visuals were aligned from ideation through to launch. We engaged East + Angst for branding and Michelle of Studio 428 for a dual location photoshoot, giving Mary assets that would long support her marketing efforts. And market she did. Once Mary had clear messaging and a platform that supported her point of view and expertise, she took off. Her service structure has proved to engage curious prospective clients and lead them to higher tiered offers. Less than a month after launch she signed three retainer clients, providing her with recurring revenue and the space to deeply impact her clients’ businesses.